Moccasins On The Ground – Protect Sacred Water
Reply
We have mentioned before that Hill and Knowlton, a PR company who worked to convince people that there was no proven link between smoking and lung cancer were hired by Americaās Natural Gas Alliance.
Now we read that Environmental Resources Management (ERM) Group have played a major part in creating the Environmental Impact Statement on the Keystone XL (KXL) tar sands pipeline. Whilst this is not directly related to fracking it is a clear demonstration that the energy industry is not particular about who they work with as long as they get the result they want.
ERM, a probe into the University of California-San Francisco (UCSF) Tobacco Archives reveals, has deep historical ties to Big Tobacco.
Even more interesting though is the clear suggestion that these apologists for the energy industry are using tactics from what has become known as āthe Tobacco Industry Playbookā.
ERM Group ā headquartered in the City of London ā a square mile sub-section of London infamous for its role in serving as a tax shelter for multinational corporations ā has aided the tobacco industry in pushing the āTobacco Playbook.ā
Many fossil fuel industry public relations flacks learned the tactics of mass manipulation by reading the ātobacco playbook,ā meticulously documented in Naomi Oreskesā and Erik Conwayās classic book, āMerchants of Doubt.ā
āDoubt is our product,ā a tobacco industry document once laid out the playbook, āsince it is the best means of competing with the ābody of factā that exists in the minds of the general public. It is also the means of establishing a controversy.āERM has done studies on behalf of both R.J. Reynolds and Philip Morris, penning a report titled āFundamentals of Environmental Managementā for the latter.
Clearly, we should be careful what we swallow!